Meet our Newest Mental Skills Coach, Simon Almaer

Friday, August 7th, 2015

Premier Sport Psychology is excited to have Simon Almaer as our newest mental skills coach. Simon will be working with individuals and teams, helping them to achieve their full potential. Below is a quick interview with Simon so you can get to know your potential mental skills coach!

All right, Simon, let’s start with a bit about your background.

Simon: Well, I was born in London, England. Sports were a big part of my life growing up, and my primary sport of choice was cricket. That was, from age 6 to 21, other than my studies, that was my passion. My dad was a high level coach, and so I represented my county (similar to a U.S. state) on regional teams as a youth player, and then when I got to university, I had the opportunity to play first class cricket (akin to the professional level). I went to Oxford to study Chemistry and received both my bachelor’s and master’s degrees before moving to the states in 1991—largely to marry my wife who is from Minnesota.

What has your career looked like since moving to Minnesota?

Simon: I worked in Corporate America for 20+ years for companies like Pillsbury and Cargill and had a wide range of roles during that time. After starting as a scientist I moved into marketing and general management roles working on brands like Häagen Dazs and Pillsbury. During that time I got my MBA from the University of Minnesota. I had a lot of fun experiences working around the globe with various companies.

What made you leave Corporate America for sport psychology?

Simon: I played cricket for my first few years in the states, but after hanging up my cricket bat I focused my sports passion on coaching soccer. I’ve coached youth soccer in the Twin Cities for 15 years and still do. I have a number of different coaching licenses and degrees, and so as I came up on 20 or so years in Corporate America I started to think about how to better fuel my passion for working with young people and athletes to help them reach their full potential. I wanted to pursue a different area of study in a different professional area and so I pursued a sport psychology degree through Mankato State. I am also working on my certification by the professional association AASP (Association for Applied Sport Psychology).

What work are you doing with Premier?

Simon: My emphasis at Premier is working both with individuals and teams on performance enhancement. I’m a mental skills coach—whether its athletes, performers, or people in the business world, my emphasis is helping them get better at what they love doing. I love working with coaches and administrators—people who are charged with developing their athletes. The people who work with the athletes day in and day out deserve time and attention so they can develop their skills and, from being a coach, I believe that can often have a bigger impact on the system of youth sports. I want to be a positive influence in the youth sport climate—I think I have something to share and I have a real passion for it.

Thanks for taking the time to do to this get-to-know-you. To wrap it up, can you give us one fun fact about yourself?

Simon: During my first few years in Corporate America I still played cricket. The highlight was playing on the U.S. National Team against Canada in the 150th year anniversary of that match.

To learn more about Simon, check out his bio or call our office at 952.835.8513.

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  • Premier Sport Psychology
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    7401 Metro Blvd
    Suite 510
    Edina, MN 55439